Cigdem (Chi) has been in the digital marketing field for 8 years.
She is specialized in leading startups and global brands for their paid channel management in the digital platforms (such as Google, Facebook, Yandex etc.), analytics tracking and conversion optimization.
For Adwords campaign management, Google published two of her accounts’ success stories (in e-commerce and insurance industry)
In 2014, she led an investment process (data audit and reporting to investors) for Buldumbuldum.com where the company raised £1.2m from Aslanoba Capital in Istanbul, Turkey.
She has recently set up a digital marketing consultancy company Optibus ltd. where she manages the digital marketing strategy of a project with a collaboration of Land Rover and BORN.
With our trainings, you can develop an understanding in:
Digital marketing channel usage (what to use when, and what to expect from each channel)
How to track your traffic (visitors) and analyse it
Identify your needs and prioritise solutions in order to optimise your results